Hosted by Aby Varma, founder of Spark Novus, this Marketing AI SparkCast episode explores why every enterprise needs an AI ...

For decades, Southwest Airlines was known and praised as a consumer-friendly option for travelers with transparent pricing, a ...

Bob Jordan recently introduced major changes to the way the low-cost airline works, which caused a stir among loyal fliers ...

Southwest Airlines Co. (NYSE:LUV), the fourth-largest U.S. airline by revenue with annual sales of $27.5 billion and a market capitalization of $20.3 billion, is embarking on a series of strategic ...

Southwest shares rose 5.4% after the announcement but are only up about 4% year to date, a gain that is far shy of 29% for Delta Air and 43% for United Airlines . Elliott reiterated its demand for ...

Southwest Airlines will begin charging customers to check their bags, ending a long-standing “bags fly free” policy that inspired loyalty and differentiated the brand from its competitors ...