Labubu, POP MART
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In a filing to the Hong Kong stock exchange, Pop Mart says first-half profit to rise by at least 350 per cent.
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Labubu dolls face controversy after a viral post links them to the demon Pazuzu. The claim triggered panic and misinformation online. Creator Kasing Lung drew inspiration from European fairy tales. Experts debunked the Pazuzu link.
Pop Mart founder and CEO Wang Ning became one of the 10 richest billionaires in China by net worth riding on the Labubu mania. Details here.
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