As part of the brief, TOC will be responsible for a multi-layered PR strategy, which includes earned media, editorial content ...

According to YouTube, the programme has now expanded to 19 new markets, including India, Indonesia, Mexico, and several in ...

In this article, Uday Kumar Haliga of MiQ Digital examines how artificial intelligence is transforming every layer of modern ...

The collaboration aims to align HP’s brand values with Khurrana’s public image, as the company continues to position itself ...

The collaboration aims to support Medimix’s efforts in building stronger consumer connections through a voice that reflects ...

Rapido, a bike-taxi service, uses Instagram to connect with young audiences through funny memes, local humour, and a relatable mascot called Driver Uncle.

PhysicsWallah (PW) has appointed Satish Sharma as its Chief Marketing Officer (CMO). In his new role, he will be responsible for shaping and executing the company’s brand ...

The platform aims to address performance challenges faced by advertisers on the open web, where average click-through rates ...

Tata CLiQ will operate Lululemon’s first physical store in India and manage its presence on Tata CLiQ Luxury and its fashion ...

His previous roles include National Creative Director at Leo Burnett India, as well as founding Simple Creative Inc. and ...

Netflix led the growth, recording a 13.5% month-on-month increase in viewing and gaining 0.8 share points to reach 8.3% of total TV usage.

By centering its marketing around women initiating conversations, Bumble changed digital dating. Through grassroots outreach and more, features turned into a statement.