Fanatics announced an exclusive deal with college basketball phenom AJ Dybantsa, which is reported to be worth eight figures.

A new NIL deal signed by BYU basketball freshman AJ Dybantsa has increased his valuation to an astounding number.

Dybantsa, 18, is a top candidate to become the No. 1 pick in the 2026 NBA Draft. The partnership starts immediately, ...

ESPN analyst Paul Biancardi shared a video of BYU freshman AJ Dybantsa in Times Square, New York, on his Instagram story.

The top overall recruit from the 2025 cycle, AJ Dybantsa is already generating buzz as the potential No. 1 overall pick in ...

Per Larry Holder of The Athletic, the deal is part of a larger partnership between Dybantsa and Fanatics, which owns Topps.

With the revenue-sharing agreement comes a crackdown on NIL (name, image and likeness) deals. Prior to revenue sharing, the ...

The deal is believed to be the largest fully guaranteed revenue-share agreement in college football under the recently ...

This article was originally published on www.si.com/fannation/name-image-likeness as BYU star AJ Dybantsa adds historic Fanatics deal to $4.1 million NIL valuation. A Flash Flood Warning was in place ...

BYU’s Honor Code has long been a matter of contention, Tribune columnist Gordon Monson writes. Quarterback Jake Retzlaff anticipates he is about to be the latest example.

The House settlement is supposed to end the era of pay-for-play that has benefitted BYU. Many are skeptical, including former Utes AD Chris Hill.

Sources: Embattled BYU quarterback Jake Retzlaff is in a 'holding pattern' with his transfer plans, but still intends to ...