Delta Air Lines is advancing its use of artificial intelligence to determine individual ticket prices, a move that could ...

Delta Air Lines is expanding AI-driven dynamic pricing to set custom flight costs for each traveler, raising privacy concerns ...

According to Ars Technica, Delta Air Lines has confirmed that it’s piloting AI-driven pricing, which adjusts fares based on individual consumer data. While still in its early stages, the program may ...

What you pay for a Delta Air Lines ticket may soon depend less on timing and more on what an algorithm thinks you’re willing ...