The study released this week contradicts first- and third-party data from Nielsen and other measurement sources.

PubMatic's new Live Sports Marketplace allows ad buyer clients to target key moments during live sports in real-time.

HBCU sports fans can now stream live football games and more on SWAC TV, the new digital home for Southwestern Athletic Conference content.

Preview the July 18 matchup between the Los Angeles Dodgers and Milwaukee Brewers with recent trends, how to watch, ...

Preview the July 18 matchup between the New York Mets and Cincinnati Reds with recent trends, how to watch, livestream info, ...

The Southwestern Athletic Conference (SWAC) created a new streaming platform to offer content from sporting events.