Southwest Airlines, Milwaukee's largest carrier, is rolling back another one of its popular policies come January.

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Southwest Airlines announced Monday that the open-seating option that set it apart from competitors only has a few months ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Southwest Airlines has made a number of controversial changes over the past several weeks, ending its longstanding "bags fly ...

Assigned seating option becomes available for flights starting January 27, 2026 Customers can select Extra Legroom, Preferred ...

Despite this leaked survey, Southwest Airlines broke its silence on the talks, insisting that there are no changes currently ...

Southwest estimated that the changes would add $800 million to its profits before interest and taxes in 2025 and $1.7 billion ...

Say goodbye to setting an alarm to get your best possible spot in a Southwest Airlines boarding line.Southwest's open seating ...

After Southwest made big changes to its baggage and seating policies, the CEO floated a few more ideas. What's on the table for 2025 and beyond.

After Southwest made big changes to its baggage and seating policies, the CEO floated a few more ideas. What's on the table for 2025 and beyond.