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Delta Set to Expand AI-Powered Dynamic Ticket Pricing by the End of 2025

Last year, Delta Air Lines announced it was testing out dynamic pricing on some flights using tools built by the tech company Fetcherr. And while the test was initially limited, executives from the company announced that 3% of flights now use AI pricing, and they hope to sell 20% of all tickets using a dynamic price by the end of the year.

KnowTechie on MSN · 5h

Delta's AI will set custom flight prices based on what you'll pay

According to a Fortune report, Delta is moving aggressively to let artificial intelligence determine what each passenger is individually willing to shell out for a ticket, with the goal of having 20% of all fares set this way by the end of the year.

New York Post on MSN · 1d

Delta will soon use AI to set its ticket prices — here’s what this means for travelers

Last fall, Delta said it planned to use AI technology to price 1% of its tickets at whatever a customer was willing to pay. Now, reportedly, the airline is hoping to utilize AI to handle its ticket pricing on 20% of its domestic flights by the end of the year, according to The Points Guy.

Delta, Everson Griffen

CBS Sports · 6h

Former NFL defensive star Everson Griffen removed from Delta flight after 'unruly behavior'

Former NFL defensive star Everson Griffen was removed from a Delta flight bound for Minneapolis from Chicago this week after becoming "unruly" during the flight. The four-time Pro Bowler's behavior forced pilots to ground the flight after a short return to O'Hare just minutes after takeoff,

Sports Illustrated on MSN · 33m

Everson Griffin denies 'unruly' allegation after Delta flight turns back to Chicago

Griffen was on a flight from Chicago to Minneapolis when the plane turned back to Chicago shortly after takeoff 'to have an unruly passenger removed.'

KARE 11 on MSN · 20h

Delta flight bound for MSP turns around when passenger becomes 'unruly'

CHICAGO — A Delta flight heading towards MSP had to turn around because of an unruly passenger. According to a Delta spokesperson, the flight crew followed procedures to return to O'Hare after takeoff because of the passenger. In a statement, Delta said they have zero tolerance for unruly behavior.

7h

Will AI end cheap flights? Critics attack Delta’s “predatory” AI pricing.

Although Delta's AI pricing could increase competition in the airline industry, Slover expects that companies using such ...

23h

Delta enters competitive Chicago-L.A. market with new daily flights starting 2026

Delta Air Lines is shaking up the Chicago-Los Angeles air travel market, filling a notable gap in its domestic network.

3don MSN

Delta Flight Forced to Turn Around After Plane Sustains Damage From Hail Shortly After Takeoff

A Delta Airlines flight was forced to turn around after experiencing hail damage. The New York-bound plane landed back where ...

FOX 5 Atlanta on MSN1d

Delta to pay $8.1M over COVID-era executive pay violations claim

Delta Air Lines will pay $8.1 million to settle claims it exceeded executive compensation limits under the federal COVID ...

The Points Guy on MSN2d

Ultimate guide to Delta premium economy: What is it and is it worth it?

The differences between Delta Air Lines economy and premium economy (Delta Comfort versus Delta Main versus Delta Premium ...

1h

Delta makes major seat pricing change as airline ends 'fair' pricing practices

Delta Airlines is letting AI take the controls — for pricing, that is. America's second-largest US airline by daily flights ...

2don MSN

I paid $639 to upgrade to Delta's Premium Select cabin on a 15-hour flight. It was a great alternative to business class.

I couldn't afford to fly business class from Atlanta to Seoul, so I upgraded to Delta's Premium Select cabin. It was a great, ...

4hon MSN

Delta Air Lines (DAL) Price Target Hiked at Bernstein, SocGen on Solid Q2 and Guidance

Delta Air Lines Inc. (NYSE:DAL) is one of the best airline stocks to buy according to hedge funds. On July 11, Bernstein ...

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